Guizhou Xijiu Co., Ltd. is a holding subsidiary of Guizhou Xijiu Investment Holding Group Co., Ltd., formerly known as Yin liquor workshop during the Wanli period of the Ming Dynasty. The headquarters is located in the middle reaches of the Chishui River in the North Guizhou Plateau, the Red Army Long March "four cross Chishui" Erlang Tan crossing, near the mountains and by the water, the beautiful scenery, the enterprise covers an area of nearly 6,000 mu, with more than 15,000 employees.
Total area of the factory owned more than
Have employees
Have professional staff
The annual production tonnage exceeds
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Produced in the middle reaches of chishui river valley, the core production area of China's maotai-flavor liquor, it uses high-quality waxy sorghum, wheat, and water as raw materials, and adheres to the traditional solid-state fermentation technology of pure grains for brewing.
Xijiu·Cellar 1988 (2020) is the sub-high-end main product of Xijiu. Since it was launched, Xijiu has been selling well every year. It is a super single product in this price range and is deeply loved by consumers.
Corporate Vision: A century of winemaking, world-class Corporate Mission: Carry forward Junpin culture and brew the beauty of life Core values: Advocate Taoism, be pragmatic, respect business, love people Quality policy: Win trust with sincerity, win with quality, be determined to innovate and pursue excellence.
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As early as the 1980s, employees of Xijiu started spontaneously investing in scholarships to help build hope primary school and improve teaching conditions in surrounding schools.
Mar. 05. 2024
In 2023, Guizhou Xijiu is poised to reclaim its former glory, showcasing the region's rich cultural heritage and unique flavors. With a focus on quality, innovation, and sustainability, this year marks a new era for Guizhou Xijiu, as it continues to captivate the hearts and palates of consumers worldwide.
Mar. 05. 2024
Xijiu has been recognized as the third batch of Chinese time-honored brands relies on its long history of brewing, deep cultural heritage, superior product quality, consciously adhering to principles and innovating and the outstanding social contribution.
Mar. 05. 2024
Marketing philosophy: ruthless and non-commercial, service first
Talent concept: recruiting talents, nurturing talents, protecting talents, and utilizing talents
Core competitiveness: environment, quality, brand, talent, culture.
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